Dual vs. Duel Focus


Did you notice the title of the last two posts was a pun?  I used the homophone “duel” for “dual”.  It was to summarize the point that saying you have more than one focus is more of a hindrance than a help.  They can conflict with each other, as in a duel.

Whether you are managing a product line or your job search, you can extend your brand. It needs to be carefully thought out and managed to prevent conflicts (or duels).

It is very hard to do this on the web, because people can easily do a search for your name and find your dual (or dueling) images.  The next few postings will be discussing marketing yourself (and your capabilities, as well as the firms) on the web.

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  1. #1 by FFcommunicator on December 3, 2009 - 1:43 am

    We were fortunate to have had the opportunity to interview Gary Vaynerchuk at Fame Foundry. Listen to what Gary Vee says about social media.
    http://www.famefoundry.com/1314/garyvaynerchuk

    @FFcommunicator
    Fame Foundry

  2. #2 by StevenF on December 3, 2009 - 5:11 am

    I remember a conversation I had many years ago with my father. He was wondering why I was interested in a particular endeavor in the military. He wanted to know why I did not pursue a job in business where I could make a lot more money.

    My reasoning was this:

    If you spend 40 to 50 hours per week of your waking period doing your job, is that not the most time you spend doing anything? It is more than you eat, more than you spend time with friend, and more than you even spend time with your spouse. Is it not the point of life to find something you love to do so much that to do it is the reward itself? If you cannot do something you really enjoy, really have passion about, then is that not a waste of your time? By doing something you really love it outweighs the benefit of doing something you really hate just so you can make more money for the small amount of time you have left in the week.
    I was talking about passion. He got it and agreed with my decision. I still believe that today, and Ed writes about it here. Pursue your passion.

  3. #3 by StevenF on December 3, 2009 - 5:01 am

    I remember a conversation I had many years ago with my father. He was wondering why I was interested in a particular endeavor in the military. He wanted to know why I did not pursue a job in business where I could make a lot more money.

    My reasoning was this:

    If you spend 40 to 50 hours per week of your waking period doing your job, is that not the most time you spend doing anything? It is more than you eat, more than you spend time with friend, and more than you even spend time with your spouse. Is it not the point of life to find something you love to do so much that to do it is the reward itself? If you cannot do something you really enjoy, really have passion about, then is that not a waste of your time? By doing something you really love it outweighs the benefit of doing something you really hate just so you can make more money for the small amount of time you have left in the week.
    I was talking about passion. He got it and agreed with my decision. I still believe that today, and Ed writes about it here. Pursue your passion.

  4. #4 by StevenF on December 3, 2009 - 5:17 am

    What do you think?

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