Posts Tagged networking
Book outline: Crush It! part 1
Posted by eviator in For Job Seekers on December 2, 2009
As a professional I always strive to be the best at what I do, which is why I am a big fan of sharpening my marketing tools. A big part of this is reading the latest business books and trying to learn as much as I can; only a fool thinks he/she knows everything. I recently read Crush It! Cash In On Your Passion by Gary Vaynerchuk, and have learned some very useful techniques for marketing / branding yourself online, as well as effective ways to use social networking websites to accomplish marketing goals; both of which are essential skills in today’s business world. I’m going to go through this book, chapter by chapter, describing the salient points as well as offering my own commentary. The chapter 1 discussion starts now.
In his first chapter, Passion is everything, Vaynerchuk offers his secret to success.
- Love your family
- Work superhard
- Live your passion
This formula may seem overly basic to some, but if you think about it, you know it’s true. At one of my previous jobs, I found myself dissatisfied even though the pay was good, and the job was challenging. At the time, I had no idea why, but after reading this book, I’ve realized what I was missing. I wasn’t living my passion. I’m betting that this is the point where most people have problems. With food to put on the table and bills to pay, it’s easy to think of success as something to be measured by money. We seldom realize that success should be measured by how happy we are. If you’re not living your passion, you are missing out on one of the most important elements of success.
Living your passion sounds great, but in the meantime you have bills to pay and so you won’t (and shouldn’t) quit your day job just yet. The good news is that with all of the opportunities available using free social networking websites (such as blogs like the one you are reading now), you can still live your passion, and may even be able to make some money off of it in the future. Vaynerchuk discusses these social networking websites as well as money making opportunities later in the book, which we will get to in a future post.
Notable quotes from this chapter:
- Money goes where people go.
- It’s never a bad time to start a business unless you’re starting a mediocre business.
- The person who can dominate in rough times is the person who can dominate, period.
- Social media = business, period.
Have you noticed something missing in your life? Are you living your passion? Email me EdwardViator [at] evil-marketer [dot] com
Volunteer to be a Speaker will get you Noticed
Posted by Steve in For Job Seekers on October 6, 2009
Someone needs to get their name and face out there. Maybe they are looking for a job?
Groups need speakers because they want to make the meetings more interesting. Maybe they need more members? Unfortunately, many people who attend these groups do not want to speak; and the groups do not have money for a speaker.
There is an opportunity here. If you are looking to generate more business, more contacts, more likelihood of people knowing who you are when they need you, then you need to get in front of more people.
Come up with three different topics to talk about for five minutes, 15 minutes, and 45 minutes. Maybe not that excessive, but you get the idea that you need to have more than one topic and be flexible on the time. Offer your services for free (maybe they give you a free meal) at different events.
Go to these events. Hand out your business cards. Be memorable. Connect to people on Linked-In and Facebook. Follow up with them and keep them involved.
Volunteering to be a speaker and entertaining people will do more for your networking and contacts than many one on one meetings. You not only met them but gave them an interesting presentation. You are stronger their memories. Your name is more likely to come up when they need someone with your skills (or business).
Now, is that not what you want? More business?